Web Site Promotion
References and Resouces
"An Ongoing Plan To Increase Traffic"
Promote and Plan to
Succeed!!
What's the key to a good Website Promotion Strategy? As you begin to promote and
announce your web site or products and services on the Internet THE PLAN
is the key. Have a PLAN and WORK the PLAN!!
All the resources here have a wealth of information, so, check out one at a time,
choose a strategy for web site promotion and use the
plan. Ounce you're done with one move on to another and you'll soon increase
web site traffic.
Promotion, if it's going to be successful has to be ongoing! Try all of these
strategies but a word of caution, don't go crazy!! Remember if you're marketing products
or services you may be surprised and get more orders than you can handle.
We suggest you do one method at a time and track the response and how it affects your
traffic. An hour or two a day using these resources and you'll soon have the traffic you
want and need!!
Webmaster T's Reviewed Resources and References:
General Internet Promotion Information
Clickz
Great articles here from everything from banner advertising to web site
promotion.
Contemporary Promotion
Online
Joy has taken a lot of care and time into putting this resource for
promotion together and it shows in the comments. Very Useful resource.
Nanyang Technological
University(Singapore)
This site is a wealth of information on advertising, e-commerce and
promotion among other marketing topics. A must read for serious promoters.
MBS
Home of the MBS Developer Newsletter. Participate in the discussion forum
and learn about web site promotion. There are a number of free resources
here so spend a little time here learning and promoting your site!
Inc.com
An article about using traditional promotion for promoting a web site.
Virtual Promote
A promoters dream! You can do it all from here. Jim Wilson is the editor of
IWB's favorite newsletter the Virtual Promote Gazette. I'll take this
opportunity to give him a tip of the cap for a job well done.
A1Co
Promotion service with a large list of free places to advertise.
Promote One
Promotion and search engine info. The search engine info isn't really what
I'd normally put on the search site as it's pretty generic.
Press Releases
PRWeb
This site has won our reward for it's excellent resources and references and
the free submission service. If this can be believed there is also a free
distribution service to users who have signed up. This is a great site and
has improved considerably since it was first launched.
Publicity.com
General publicity information.
Xpress Press
They are a news release firm but do have free info on writing a release and
a report on using press releases to promote your business.
UsaData
Here you can find places to send your releases and media kits to various
media in a specific region. Excellent if your on the road and want to set-up
a Promotional Tour.
Steve O'keefee's
Site has lots of info on publicity and should be one of the first places you
check out when you are ready to enter this phase of promotion.
CanadaOne.com
Information and an overview of news releases including a template to build a
good news release and sites to find distribution sources.
Web Rings
Virtual Promote
Jim Wilson lists lots of those cool awards you see on the net with links for
submission.
Web Ring.Org
All the information you need to create and join web rings.
Reciprocal Links
Clickz
I call the top 5% of authors on a subject the "Gurus". This
article By Eric Ward illustrates why he is truly an announcing
"Guru". Eric has two websites UrlWire
and NetPost look closely there is good
information but it isn't exactly staring you in the face. The article
referred to above is for clickz, this is an ongoing series, all are listed
just beyond his bio and are excellent resources. After you read them all
you'll know why he is a "Guru"!
Virtual Promote
A great tutorial by Edwin Hayward including who and how info. Read this
article before you start your campaign.
Announcing A Web site
At one time there were more links in this category however the time
required to keep them current and the companies replacing the pages with
other products not related to this has forced me to be wary of adding any
new links to this category. If you know any decent ones and they have been
around for a while let me
know.
Global Reach
The tutorial entitled "Preparing
Your Website for Going Global" that is very good.
selfpromotion
Great articles and submission tools for both search engines and awards
Virtual Promote
Mitchel Hayden has done a good tutorial here on hand submit companies and
how to tell if they are really doing what they claim.
Submit-It
A pay service.
Net Creations Postmaster
Site
Mail lists and promotion services
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